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For the last several years most companies have concluded the need for a mobile app as a critical mass initiative, not unlike the social media push that made everyone Tweet endlessly in hope of seeing sales spike. In the end, social media has proved to be an excellent tool for customer relationship management and the hype did translate somewhat better than the fear based fodder that forced everyone into Y2K compliance. It’s true that the mobile app craze is great for client relationship management as well and many companies have had noticeable success with mobile apps. Imagine life without the Domino’s Pizza Tracker, Google Street View or Pokémon Go! But what about internal apps for employees who clutch their smart phones and sleep next to them? Couldn’t these appendages be used to make each employee more efficient?

Because most internal processes rely upon paper, emails, PDF’s, Word doc, Excel docs and verbal communication, wouldn’t it be easier to harness all that energy into a mobile app and create workflows, with reminders, approvals and digital signatures accessible on tablets and mobile phones? You bet it would. Better yet, by having a central viewpoint for all inner-office communications and collaborations, full transparency is realized. Additional benefits include speed and accountability. Compliance is met as well. What about CRM integration? Yes! So, an internal app for businesses would seem to be what the future holds for many companies to boost productivity and increase efficiency. 

Most businesses realize the move forward is inevitable but balk at the idea of having to build something that can do all this. Many cringe at the potential costs involved. This is where the misconception begins that it’s unaffordable and takes years to complete an internal mobile app. Intellect’s Accelerate Platform for example, allows organizations to configure their own internal workflows and allows every employee in the organization to have mobile access in a very short time-to-launch.  Yes, building an app from the ground up that can do all this would cost a small fortune, but configuring a platform to achieve full mobility is much more cost-effective and requires no programming.

When employees are offered a simpler solution that incorporates their smart phones, adoption is enhanced. Most everyone will agree that texting is easier than a phone call and similarly, using a mobile app is easier than sending an email or wet signing a contract. This is why most every Fortune 500 company has implemented some type of internal app for their employees to use 24 hours a day. With internal mobile apps, CRM access, project management, contract management and employee collaboration are in real time 24/7 and productivity is increased immediately. Once an app is available to users, more streamlining and additional solutions for increased productivity and time savings begin to emerge. If you’d like to learn more and create a Proof of Concept app with Intellect, click here for a free trial. http://www.intellect.com/free-trial

Chris Fisher

Written by Chris Fisher

Chris Fisher has over 20 years of sales and marketing experience and leading sales organizations to increase revenues. He has sold hundreds of millions of dollars of products and has trained thousands of salesmen in the process. He began his career with a boutique venture capital firm that took several companies public including Genius Products (GPNI) and Free Realtime (FRTI). He’s been an executive for multiple companies in the technology sector, where he more than doubled revenues. Chris has authored the book “21st. Century Sales: Fast Forward” that spent 8 weeks on Amazon’s “Hot New Releases” in 2009. Most recently at Ultrapoint, Inc., Chris consulted with many companies to improve their sales and marketing methods. His method has been able to improve revenues by at least 80%. He holds US Patent # 5954387 and has a Master’s Degree from Indiana University.